Winona Capital Management is a unique private investment firm. We create lasting equity value by investing in consumer driven businesses operating in the lower end of the middle market.

We invest capital on behalf of private families and individual investors who are focused on after-tax returns through patient ownership opportunities. We believe that significant value creation is the result of a patient investment orientation combined with dedication, excellent governance and strong management teams.

Winona Capital exists to make the companies we own more valuable. We specialize in consumer goods and services businesses, but will also consider other investments where outstanding managers preside over extraordinary economic opportunities.

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